Our PROCESS
We deliver everything you need for Branded Video Content that really works.
Video production can feel like being pulled through a bush backwards. But it doesn't have to be like that.
We guide you through every decision without the jargon. We explain what actually matters and what's just industry nonsense.
We make the process collaborative and - brace yourself - genuinely enjoyable.
With us, you get a partner who cares about making something great, not just invoicing you and disappearing into the sunset.
Creative Strategy & Development
Where the magic actually happens.
Also known as the bit most production companies gloss over.
Before shooting, we dig into your message.
Who are you talking to? What do they care about? What story needs telling, and what is the most effective angle to tell it from?
This transforms "we want a video" into "we need to tell this story, in this way."
What you get:
Genuinely creative concepts
Messaging that resonates with your audience
A clear vision before you spend a single dollar on gear rental.
Scriptwriting
We write scripts that are pleasing to people, using words that sound natural.
No buzzword bingo. No “synergistic paradigm shifts”. No “leveraging core competencies” in whatever digital landscape.
Just clear, compelling storytelling that makes your message stick like peanut butter to the roof of your mouth.
Years of writing dialogue, comedy, documentary narration, and commercials mean we find the entertainment in any story.
Full Production
Pre-Production:
Creative planning
Production scheduling and logistics
Casting, location scouting, storyboarding
Production:
Professional crew who understand story
Direction that gets genuine performances
Creative problem-solving on set
Post-Production:
Editing, color grading, sound design, motion graphics
Revisions that improve the work
Final delivery in any format
Distribution Strategy
Totally optional, but 100% smart.
Planning platform-specific optimisation and strategic distribution to get your content in front of the right audience.
We can also track and report on a campaign’s effectiveness and cut-through.
Because a great video that nobody sees is just a very expensive file on a hard drive.
Eliminating Budget Creep
We have several mechanisms in our workflow that are aimed at destroying Budget Creep.
These include using Deliverables & Repurposing Matrices, Approval Gates, and pre-agreed Revision Policies.