Price. The six million dollar question…? Nah!
There’s more than one way to crack an egg, and to quote a production.
We have three to choose from.
A Package: A simple way to get started with us, but also a solid solution for concepts that don’t need a lot of extras.
A Custom Quote: The more regular way to quote for video and film work, where the basics won’t cut it.
A Retainer Model: The best way to achieve constant branded creative on social media. We work with you to develop a bespoke solution for your brand.
#01: Shoot Packages
We can delivery every element of the production process.
That said, to create packages that are low in cost while still delivering high standards, we have to put a fence around what is actually possible for that budget.
Essentially, these packs allow us to develop your concept/brief, get it professionally shot and edited for you.
We are more than happy to take on more work at our end, but in the interests of keeping the cost down we have had to make some assumptions which are laid out for you here.
-
You have a pretty solid idea of what you want to create, and it would be best if you have written one or more scripts to reflect that.
Don’t stress if you haven’t scripted anything before; we are happy to help out, and we have a script template for you to utilise. [Click here] Or we can do it all for you. Just let us know.
The packages allow for a total of 5 hours and 8 hours of creative work (including meetings) for a half-day shoot and a full-day respectively.
The best use of this time is as revision time, whereby we review your concept and script(s).
And it is where we will add our special sauce and give you some options to level-up your content to make the video(s) more fresh, engaging and on point.
If you require a creative strategy and/or script writing for scratch - not a problem! but this may run into additional time. (We hate Budget Creep, so we do our best to assess the projects requirement up front, so overruns are unlikely.)
-
You are taking care of the media strategy and distribution of the content we produce.
The fact is that media strategy and implementation are so multifaceted in their requirements that it is not possible to put a one-size-fits-all solution into a package like this.
Our preferred solution is to do all of this in-house for you, because that way we can develop the creative and media strategies in tandem, as well as do the testing, optimisation, management and reporting for you. Thereby, we can push to the best results for you in the most seamless manner.
Let us know if you require either of these services or any other production elements not mentioned and we will be more than happy to provide you with the solution.
Half Day shoot @ $6,950 ex gst
A half day shoot is perfect for projects that are based in a single-location, such as interviews, events, product videos, short ‘n’ snappy content.
FULL Day shoot @ $9,950 ex gst
A full day shoot is perfect for either single or multiple locations, more complex shoots, several interviews, bigger content needs.
To state the obvious, these packages are essentially the same, except that one has double the amount of shoot time and consequently more edit time to deal with the additional footage, the subsequent content requirements, and also a touch more creative and pre-prod at the front end.
Both packages include a director/producer and a camera operator, a 4K Camera and equipment, as well as a lighting kit. Editing, basic graphic design, colour grading, music and sound mixing.
All our prices include 2x aspect ratios of every export, as well as captioning for all.
(e.g. 4x5 with burnt-in captions [Instagram] and 16x9 with an SRT caption file [YouTube].)
FYI: A half-day shoot is 4 hours of production time, and a full day is 8 hours. And in case you are wondering, it is industry standard to charge a half-day at approximately two-thirds of the day rate to allow for prep and travel time, as well as the inability to book out the rest of that day.
#02: For PRODUCTIONS that need more
Need full creative concept development, script writing, casting, art direction, animations, or a shoot that spans multiple days/locations?
We'll put together a bespoke quote tailored to your project’s requirements.
You can start the process immediately by filling in our Brief Doc and emailing it to us, or schedule a call with us.
Get a CUSTOM QUOTE
(It’ll be wonderful, as if written by Shakespeare himself.)
#03: RETAINER Models for the content hungry
If you require constant and consistent content, we can generate a retainer model to suit your needs, just give us a call. (As always, no obligation.)
Together, we will assess your requirements and then tailor a package for you to review.
With this option, we prefer to take on the entire creative, production & media workflow. That way, we can really fine-tune your content and its delivery for maximum cut-through and achieve the best results possible.
EVERY Initial Productions are backed by our rock solid 100% money-back Guarantee*
We are so confident that you will be happy with what we create together that if you are not, we will give you your money back!
No questions asked.
So you have, literally, nothing to lose!
*To be clear: this is a guarantee that you'll love the work and enjoy the process, not that your video will necessarily go viral.
That would be a different kind of guarantee entirely.
Although, if you want KPI-based performance guarantees on full-workflow engagements, we can do that too. Ask us.